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Why Do We Want to Be Liked?

Most of us would like to believe that we do not care what other people think. We admire people who seem unapologetically themselves. We repeat phrases like “you cannot please everyone” and tell ourselves that other people's opinions should not matter. And yet, a message left on read can still make us wonder what we did wrong. A slightly different tone can send us replaying an entire conversation in our heads. We may soften an opinion, laugh at a joke we did not find funny or become a slightly different version of ourselves depending on who is in the room.

So why do we want to be liked so badly?

The simple answer is that wanting acceptance is human. The more complicated question is what happens when wanting to be liked turns into needing to be liked.

Psychologist Carl Rogers believed that people have a fundamental need for positive regard. We want warmth, affection and acceptance from the people around us, particularly from important figures early in life. The problem emerges when we begin to experience that acceptance as conditional.

Rogers called these conditions of worth. Over time, we may learn that certain versions of ourselves receive more approval than others. Maybe we are praised when we succeed but met with disappointment when we fail. Maybe being agreeable keeps the peace. Maybe being funny gets us attention. Maybe expressing anger makes people withdraw.

Slowly, the lesson can become: This version of me is easier to love.

This is where wanting to be liked can quietly begin shaping who we become.

These processes become much easier to recognize when we see it play out in stories. Pop culture, in particular, often captures these shifts with surprising clarity. Mean Girls captures this almost perfectly. Our main character Cady does not enter North Shore High wanting to become Regina George. She adapts. She changes how she dresses, how she behaves and eventually how she treats other people as she learns what earns social approval. The desire to belong gradually becomes more powerful than behaving like herself. We might, in certain situations, recognize the smaller versions of Cady in ourselves. The personality that changes around certain friends. The opinion we keep quiet because it might be unpopular. The boundaries we do not set because someone might be disappointed.

Jennifer Crocker's research on contingent self worth helps explain why this can become so powerful. Crocker suggests that people differ in what they base their self worth on. For some, it may depend heavily on academic success or appearance. For others, it may depend on approval from other people.

When approval becomes a foundation for self worth, rejection changes meaning. It is no longer simply, “This person does not like me.” It becomes, “There must be something wrong with me.” This distinction matters because once our worth depends on external approval, maintaining that approval can become a full time psychological job.

Oscar Wilde's The Picture of Dorian Gray explores another version of the same problem. Dorian becomes increasingly consumed by beauty, admiration and the image he presents to the world. His outward appearance remains untouched while the hidden portrait absorbs the consequences of his choices. It is an extreme metaphor, but a surprisingly modern one. What happens when maintaining an acceptable image becomes more important than knowing who we are underneath it?

Today, the portrait might look different. It could be an Instagram profile, a carefully managed personality or simply the version of ourselves we believe other people will find easiest to accept.

Acceptance and Commitment Therapy offers an interesting way of approaching this struggle because the goal is not to stop caring what anyone thinks. That would hardly be realistic. Instead, ACT asks us to notice when avoiding rejection begins directing our lives. If I say yes because saying no might disappoint someone, stay silent because disagreement makes me anxious or change myself because authenticity risks rejection, then my behavior is increasingly organized around avoiding uncomfortable internal experiences. ACT calls us back to our values.

The question becomes less “Will they like me if I do this?” and more “Is this how I want to show up?” This does not guarantee approval. In fact, living according to our values sometimes means tolerating exactly what we have been trying to avoid: disappointment, criticism, awkwardness or simply being misunderstood.

Perhaps psychological freedom is not reaching a point where we no longer care whether anyone likes us. Connection matters. Belonging matters. Being loved matters.

The difference is whether approval is something we deeply appreciate or something we require to feel worthy. Maybe growing into ourselves means accepting a surprisingly uncomfortable truth: becoming someone everyone can like may require becoming someone we no longer fully recognize. And perhaps the goal was never to be liked by everyone, but to become someone we can still recognize and love when nobody is watching.

Kaynakça

  • Rogers, C. R. (1961). On becoming a person: A therapist's view of psychotherapy. Houghton Mifflin Company.
  • Crocker, J., & Park, L. E. (2012). Contingencies of self-worth. In M. R. Leary & J. P. Tangney (Eds.), Handbook of self and identity (2nd ed., pp. 309–326). The Guilford Press.
Arya Kaya
Arya Kaya
Arya Kaya is a Clinical Psychologist who completed her bachelor’s and master’s education in psychology at the University of Padua, Italy. Her research theses focused on developmental psychology and parasocial relationships. During her clinical training, she received education in Cognitive Behavioral Therapy (CBT), Acceptance and Commitment Therapy (ACT) and couples therapy. Since 2024, she has been working with an eclectic approach on issues related to romantic relationships, self-esteem, anxiety, depression, and sexual issues. In her writings, Kaya explores themes of inner growth, romantic relationships and mental health, aiming to accompany readers in forming a more transparent relationship with themselves.

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